NOW vs SHOP Stock Comparison
ServiceNow, Inc. vs Shopify Inc.
NOW leads
NOW leads by 12 AIQ points, primarily on Momentum and Value, and the lead has widened from 4 points over 30 sessions. Wall Street currently favors SHOP on target upside.
Fragile: 3 of 6 evidence groups support NOW, its lead is widening, and its current signal state is conflicted.
ServiceNow, Inc.
Shopify Inc.
The Algovestiq AIQ Score currently favors NOW over SHOP, 59 versus 47 as of Sep 2, 2026. NOW's advantage is driven primarily by stronger momentum and value. NOW also shows the stronger technical structure relative to its 50-day moving average, though analyst target upside currently favors SHOP. 3 of 6 covered evidence groups favor NOW today, and the comparison is rated Fragile on stability: only 3 of 6 covered evidence groups agree. NOW lead: Strengthening — the AIQ differential moved from 4 to 12 points over 30 sessions.
Compare ServiceNow, Inc. and Shopify Inc. across the Algovestiq AIQ Score, valuation, quality, momentum, risk, technicals and analyst expectations.
AIQ Factor Divergence
Where the two separate, on the four dimensions behind the AIQ Score. Bars read outward from a shared zero: further from the centre is a wider gap.
- Momentum25%84 vs 53NOW +31
- Value30%42 vs 24NOW +18
- Quality30%64 vs 66Even
- Risk Resilience15%41 vs 43Even
3 of 6 evidence groups favor NOW. NOW’s edge is concentrated in momentum and value.
What changed since the last close
Latest scored session 2026-09-01, compared against the prior scored session 2026-08-31.
No factor moved materially.
No new signals fired.
No factor moved materially.
No new signals fired.
NOW's lead was unchanged in the latest snapshot.
Deeper signal detail for each name lives on its own signals page — NOW and SHOP both carry a full feed there.
The central trade-off
NOW (ServiceNow, Inc.): the stronger current systematic profile, led by momentum and value.
SHOP (Shopify Inc.): the counter-case, on fundamentals, analyst expectations — but at materially higher volatility, 72.6% against 56.2%.
The AIQ Score and Wall Street therefore point in different directions on this pair.
Which one fits your objective
The same two names rank differently depending on what you are optimizing for. All six reads are shown at once — none of them is hidden behind a toggle.
Balanced
NOWNOW on the overall AIQ Score, which weights Quality and Value at 30% each.
Growth
SHOPSHOP on combined revenue and EPS growth.
Value
NOWNOW on the peer-relative Value factor, by 18 points.
Momentum
NOWNOW on the Momentum factor, by 31 points.
Lower downside
NOWNOW carries the lower 1-month annualized volatility.
Analyst upside
SHOPSHOP on implied upside to the consensus price target.
AIQ vs Wall Street
The model and the Street disagree here: AIQ favors NOW, analyst targets favor SHOP. That disagreement is the most useful thing on this page.
| Measure | NOW | SHOP | Note |
|---|---|---|---|
| Implied upside to target | +2% | +14.2% | SHOP has more room |
| Target dispersion | +115.9% | +46.3% | Lower is tighter analyst agreement |
| Consensus | Buy | Buy | Context, not a primary driver |
| Analysts covering | 23 | 17 | Higher coverage generally improves confidence |
The two are measuring different things. The AIQ Score reads current fundamentals, valuation, trend and risk; analyst targets price forward expectations. A divergence of this kind is either a contrarian opportunity or a sign the model is missing something already priced in — it is worth resolving before acting on either.
Analyst targets are expectations, not predictions. Dispersion matters as much as the midpoint.
AIQ Agreement Matrix
3 of 6 covered evidence groups favor NOW. A wide gap backed by one group is a weaker case than a narrow gap backed by five.
| Evidence group | Favors | Reading |
|---|---|---|
| AIQ Score | NOW | 59 vs 47 |
| Fundamentals | SHOPon balance | revenue growth 5.8% vs 13%; EPS growth -35.6% vs 3.6%; ROE 13.8% vs 15.1%; gross margin 74.8% vs 47.8%; operating margin 11.4% vs 13.9% — SHOP takes 4 of 5 decided legs, not all of them |
| Valuation | NOW | Value 42 vs 24 |
| Technicals | NOW | Price vs 50-day 21.9% vs 6.4%; vs 200-day 20.9% vs 12.2% |
| Risk Resilience | Even | Risk Resilience 41 vs 43 |
| Analyst expectations | SHOP | Target upside 2% vs 14.2% |
✓ agrees with the overall verdict · ✕ points the other way. Groups marked “not covered” lack data on one or both of NOW and SHOP and are excluded from the count.
AIQ Decision Stability
The conclusion is sensitive to small changes. Treat the lead as provisional and watch the flip conditions below.
- The AIQ gap is wide at 12 points. (supports the conclusion holding)
- Only 3 of 6 covered evidence groups agree. (argues the conclusion is provisional)
- The leader's advantage has been widening. (supports the conclusion holding)
- The leader is throwing conflicting signals. (argues the conclusion is provisional)
- Analyst targets on the leader are widely dispersed. (argues the conclusion is provisional)
Stability combines the score gap, how broadly the evidence agrees, how steady the lead has been across daily snapshots, the current signal state on both names, and analyst dispersion on NOW.
How the comparison changed
120 daily snapshots · Apr 20 – Sep 1NOW lead: Strengthening — the AIQ differential moved from 4 to 12 points over 30 sessions.
- Today
- NOW +12
- 59 vs 47
- 7 sessions ago
- NOW +8
- 57 vs 49
- 30 sessions ago
- NOW +4
- 59 vs 55
- 90 sessions ago
- SHOP +7
- 43 vs 50
The lead changed hands 6 times in this window, most recently on Jul 23 when NOW moved ahead of SHOP.
AIQ Signal Divergence
Only the signals that bear on the head-to-head. A conflicted name is carrying bullish and bearish rules at the same time — the technical evidence is not pointing one way.
2 bullish / 2 bearish / 1 neutral, conflicted
- Death Cross Active — bearish, trend, long horizon (5.32%)
- BB Upper Band Breach — bearish, volatility, short horizon
- Keltner Channel Breakout — bullish, volatility, short horizon
3 bullish / 1 bearish / 1 neutral, conflicted
- Golden Cross Active — bullish, trend, long horizon (0.11%)
- EMA Ribbon Expansion Bullish — bullish, trend, medium horizon
- Uptrend Structure Active — bullish, trend, long horizon
NOW leads the comparison while carrying a conflicted signal state, which is one reason the stability rating is not higher.
Price vs model alignment
Whether the latest session's price move confirms what the model did over the same session, or contradicts it.
Neither the price nor the AIQ Score moved enough in the latest session to confirm or contradict the other (price -3.51%, AIQ 0 points).
Neither the price nor the AIQ Score moved enough in the latest session to confirm or contradict the other (price +0.1%, AIQ 0 points).
What would flip this result
A state, not a forecast. These are the specific, observable changes that would reverse the verdict — not a price prediction.
- 1SHOP closes the Momentum gap — currently 31 points behind, the largest single contributor to NOW's edge.
- 2SHOP generates a confirmed bullish trend signal it does not currently carry, such as MACD Bullish Crossover.
- 3NOW's conflicting signal state resolves bearish — it currently carries 2 bullish and 2 bearish rules at once.
- 4A regime shift changes factor weighting — the composite weights Quality and Value at 30% each, so a rotation toward either would move the result most.
The full evidence
Every number behind the verdict. The leader is called above each group so you are not left to solve it from the table.
Fundamentals
SHOP leads on balance| Metric | NOW | SHOP |
|---|---|---|
| Revenue growth (YoY) | 5.8% | 13% |
| EPS growth (YoY) | -35.6% | 3.6% |
| Gross margin | 74.8% | 47.8% |
| Operating margin | 11.4% | 13.9% |
| Return on equity | 13.8% | 15.1% |
| Debt to equity | 0.68 | 0.01 |
Technicals
NOW has the stronger structure| Metric | NOW | SHOP |
|---|---|---|
| RSI (14) | 69.4 | 44.1 |
| ADX (14) | 23.6 | 29.5 |
| Price vs 50-day | 21.9% | 6.4% |
| Price vs 200-day | 20.9% | 12.2% |
| Volatility (1M, annualized) | 56.2% | 72.6% |
Risk
Split| Metric | NOW | SHOP |
|---|---|---|
| Beta | 0.62 | 1.87 |
| Sharpe ratio | -0.2 | 0.29 |
| Sortino ratio | -0.27 | 0.43 |
| Max drawdown | -56.8% | -46.7% |
| Current drawdown | -23% | -17.7% |
| Annualized volatility | 56% | 57.6% |
| Value at risk (95%) | -5.8% | -5.9% |
Straight answers
Each answer is regenerated from the current snapshot, not written once and left to age.
Which is better, NOW or SHOP?
On the Algovestiq AIQ Score, NOW is the stronger of the two as of Sep 2, 2026, scoring 59 against SHOP's 47. The edge comes from momentum and value. This is a systematic score, not a recommendation: it ranks the two on the same evidence, it does not know your holding period or tax position.
Is NOW or SHOP the better buy right now?
NOW carries the stronger systematic profile as of Sep 2, 2026, and the comparison is rated Fragile — 3 of 6 covered evidence groups agree. A Fragile rating means the conclusion is sensitive: only 3 of 6 covered evidence groups agree. Treat the lead as provisional.
Why does the AIQ Score favor NOW over SHOP?
The composite weights Quality at 30%, Value at 30%, Momentum at 25% and Risk Resilience at 15%. NOW leads Momentum by 31 points; NOW leads Value by 18 points. Where the two split, the factor with the larger weight carries the result.
Which has more analyst upside, NOW or SHOP?
Analyst price targets imply +2% upside for NOW and +14.2% for SHOP, so the Street currently favors SHOP. That points the opposite way to the AIQ Score, which favors NOW. The two are measuring different things: the model reads current fundamentals, valuation, trend and risk; the Street is pricing forward expectations. A divergence of this kind is either a contrarian opportunity or a sign the model is missing something the analysts have already priced — it is the single most useful row on this page to investigate. Analyst targets are expectations, not predictions, and dispersion matters as much as the midpoint.
Which is better value, NOW or SHOP?
NOW is the better-valued of the two on the peer-relative Value factor. NOW on the peer-relative Value factor, by 18 points. The Value factor reads valuation relative to sector peers and to the company's own fundamental quality, so it is not the same as simply having the lower multiple.
Which has stronger growth, NOW or SHOP?
SHOP on combined revenue and EPS growth. Growth here is measured on reported revenue and earnings, not on forward estimates — it describes what the businesses have delivered, not what the Street expects next.
Which has stronger momentum, NOW or SHOP?
NOW on the Momentum factor, by 31 points. Momentum carries 25% of the AIQ composite. It has documented persistence over three- to twelve-month horizons, which makes it a timing input rather than a reason to hold something indefinitely.
Which is riskier, NOW or SHOP?
NOW is the more resilient of the two, so the other name carries the higher downside risk. NOW carries the lower 1-month annualized volatility. The Risk Resilience factor weights 15% of the composite; position sizing usually responds to it more usefully than the buy/avoid decision does.
Is NOW more profitable than SHOP?
The profitability evidence is mixed: gross margin 74.8% vs 47.8%; operating margin 11.4% vs 13.9%; roe 13.8% vs 15.1%. NOW leads on one measure and SHOP on two measures, and there is no single profitability composite that resolves the split — which of the two reads as "more profitable" depends on whether you weight pricing power or operating leverage.
Is NOW's lead over SHOP getting stronger or weaker?
NOW lead: Strengthening — the AIQ differential moved from 4 to 12 points over 30 sessions. This is measured from 120 daily comparison snapshots between 2026-04-20 and 2026-09-01. The lead has changed hands 6 times in that window, most recently on 2026-07-23, when NOW moved ahead of SHOP.
What would change the NOW vs SHOP verdict?
The result is a state, not a forecast, so it changes when the underlying evidence changes. Concretely: SHOP closes the Momentum gap — currently 31 points behind, the largest single contributor to NOW's edge; SHOP generates a confirmed bullish trend signal it does not currently carry, such as MACD Bullish Crossover; NOW's conflicting signal state resolves bearish — it currently carries 2 bullish and 2 bearish rules at once; a regime shift changes factor weighting — the composite weights Quality and Value at 30% each, so a rotation toward either would move the result most.
What do the current signals say about NOW and SHOP?
NOW: 2 bullish / 2 bearish / 1 neutral, conflicted. SHOP: 3 bullish / 1 bearish / 1 neutral, conflicted. A conflicted state means bullish and bearish rules are active on the same name at once — the technical evidence is not pointing one way, and a decision taken on it carries more timing risk. The most decision-relevant rule on NOW is Death Cross Active (bearish, long horizon). On SHOP it is Golden Cross Active (bullish, long horizon).
Compare NOW and SHOP with others
How this comparison is scored
The Algovestiq AIQ Score composites four factors — Quality (30%), Value (30%), Momentum (25%) and Risk (15%). Sentiment is reported separately as SentimentPulse and is not folded into the composite. Scores refresh every trading day, and this page regenerates from the latest snapshot rather than being written once.
The verdict names a leader, states how broadly six independent evidence groups agree, and rates how durable that conclusion is given the score gap, its recent trajectory and the current signal state on both names.
How to use side-by-side comparison →This comparison is informational and educational, not investment advice. AIQ scores update daily; re-check after earnings, guidance or macro data that materially changes either name’s factor profile.